From 16-22 September, Finsbury Avenue Square will be transformed into a landmark destination for London Design Festival. Internationally acclaimed, London-based designer, Paul Cocksedge has taken over the space with Please Be Seated, a stunning installation creating a wave of seats that give endless interactive moments.
Designed to respond to the changing rhythm of the Broadgate neighbourhood the impressive scale of the design ensures the natural flow through Finsbury Avenue Square is not disrupted.
Paul explains: "Every single aspect of the installation is tailored to its environment as well as the function it serves. The curves raise up to create backrests and places to sit, as well as space for people to walk under, or pause and find some shade. It walks the line between craft object and design solution. It occupies the square without blocking it."
Built from recycled scaffolding planks, repurposed using the innovative technology of Essex-based flooring company White & White, the whole structure can be broken down and transformed into something completely different after the festival, so nothing will be wasted.
Where to find it?
Hard to miss, this impressive structure will be in Finsbury Avenue Square, EC2A 2EH, for the duration of London Design Festival (16-22 September) and beyond. Sat between Liverpool Street Station and Moorgate, Broadgate offers some of London’s best street food, bars and restaurants, plus a public art trail, so while you’re here, make sure you explore.
Broadgate and the London Design Festival
For the third year running, Broadgate is home to LDF’s landmark installation. Last year, Finsbury Avenue Square became an urban playground with Alphabet by Kellenberger-White, and in 2017, Exchange Square hosted Camilla Walala’s Villa Walala, a colourful, inflatable, tactile landscape.
British Land, joint owner of Broadgate, is the Headline Partner of London Design Festival and principal supporter of the British Land London Design Medals, celebrating those who have made a significant contribution to the world of design.