Coming soon: Watches of Switzerland

Watches of Switzerland have chosen 100 Liverpool Street to open their luxurious new showroom, making an exciting return to east London where the company first began trading on Ludgate Hill in 1924.

This impressive showroom will be 530m² and arranged over two floors. Inside the showroom there will be a 56m² Rolex showroom, alongside 8 beautifully appointed branded areas, from long-standing Watches of Switzerland brand partners Audemars Piguet, Tudor, Cartier, IWC, Jaeger-LeCoultre, Panerai, Hublot and Breitling.

The first floor includes a luxurious VIP lounge and hospitality space offering private consultations for clients, and the opportunity to host events and watch launches. Situated alongside the Watches of Switzerland showroom will be a 37m² Omega Boutique stocking an exceptional range of men’s and women’s timepieces.

Francesco Paparella, General Manger added: “Our vision is to inspire, educate and entertain our clients and to give them an unforgettable watch-buying experience.  We look forward to welcoming our loyal and new customers into our showroom.”

Watches of Switzerland, Broadgate will offer the most exceptional collection of luxury timepieces when it opens in November 2020.

To visit their website and find out more, click here.


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